SEO

Did you know that 97% of people search online to find a local business? Did you know that 88% of those consumers either call or visit a store after making a local business search online? 92% of prospects only select businesses that are on the first page of search results. 67.70% select the first 5 searches on Google. This means that if your website is not in the top 5 positions, you are losing out on a majority of your business! As the world turns more and more digital by the day, the importance of local SEO for businesses becomes a key factor in their online marketing strategy.   Today, I’m going to walk you through some of the most basic and often ignored elements of local SEO optimisation that will help your website jump up the ranks on search engines. What is Local Search Engine Optimisation? Let’s start with local SEO 101. Say you are an electrician in Hamilton, and you provide your services in Hamilton and the greater Waikato. When someone is searching ...